Featured! The Bottle Wrench

This week we had the pleasure of connecting with Jake Crawley who is the designer and proprietor of ‘The Bottle Wrench’. If you love beer (or anything in a bottle) and tools – Jake has a serious treat in store for you!

Welcome! Tell us a little bit about yourself…

My name is Jake Crawley and I’m in my late twenties. I’m a guy with a PR degree, too much time on my hands, and a deep desire to make/tinker/create and share my ideas. I’m lucky enough to be living in historicSavannah,GAwith my “overly supportive” wife Kristen and my sidekick Roxie the Shop Dog (our Lab/Basset hound mix).

I make Bottle Wrenches, they are the manliest bottle openers you’ll ever own!

I love the Bottle Wrench! Where did you get the idea for this ‘up-cycled invention’, and how have they evolved over time?

Like most great ideas, the Bottle Wrench came out of a problem. Being tired of having to use the wife’s wine bottle opener to crack a cold one the decision was made to come up with something tougher, stronger, and manlier. A few hours (and beers) later, the original Bottle Wrench was born. Soon after, people started asking about my new opener and wanted to know where they could buy their own. We opened our online shop in 2011 and have been growing ever since.

That’s great! I’ve heard nothing but good things from people who have a Bottle Wrench… what do you think the biggest perk is that people get from using one?

This is easy, they get to take any ordinary task/item such as opening a bottle and make it awesome. The Bottle Wrench is meant to be shared and shown off to others. It’s an item that you can take to a party or hang on the fridge and wait for the comments to start coming your way. If needed, you could also still us it as a wrench (worst case scenario).

Where can people find your shop online?

Right now we sell most of the Bottle Wrenches in our Etsy shop. Etsy is such a great marketplace for us because it is full of shoppers LOOKING for handmade, one-of-a-kind items. Etsy has also given us as sellers a lot of tools to help grow our business. It’s a win-win.

We are growing in other areas too. We’re already planning on going to some of the larger beer festivals in our area because that is our target market (and we like drinking free beer). But, the most exciting area or growth is in wholesale. We’re already working with a few customers in the Southeast and just closed a deal with Paul Deen Enterprises to start working with them. It’s exciting stuff with a whole new set of challenges.

Check out The Bottle Wrench on Etsy by clicking here!

Wow! A big congrats is in order! Handmade Men is all about Etsy for the same reasons you stated, and seeing the success you’ve found through embracing the handmade lifestyle is really inspiring!

Why do you think it’s important for men to connect with the handmade and one-of-a-kind market?

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